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Google Local Service Ads for HVAC Services

Google Local Service Ads for heating and cooling contractors. Pay only $30-$90 per qualified lead with 15-25% conversion rates.

$30-$90
Cost Per Lead
15-25%
Conversion Rate
20-30%
Booking Rate
80%+
Lead Quality

Why Local Service Ads Work for HVAC Services

Google Local Service Ads put your hvac services business at the very top of search results with the trusted Google Screened badge.

Capture emergency service calls

Stand out from competitors and capture high-intent local customers actively searching for hvac services.

Seasonal demand targeting

Stand out from competitors and capture high-intent local customers actively searching for hvac services.

High-intent local leads

Stand out from competitors and capture high-intent local customers actively searching for hvac services.

Mobile-first visibility

Stand out from competitors and capture high-intent local customers actively searching for hvac services.

Google Screened Requirements for HVAC Services

Getting Google Screened builds instant trust with customers. Here's what you need to qualify:

HVAC license verification

Liability insurance

Worker's compensation

EPA certification

Lead Types You'll Receive

AC repair emergencies
Furnace replacements
Maintenance contracts
New installations
Energy audits

Average response time required: < 10 minutes

Average job value: $500-$3,000

Expected Performance for HVAC Services

Based on our managed Local Service Ad campaigns across multiple markets

< 10 minutes
Response Time
80%+
Lead Quality
20-30%
Booking Rate
$500-$3,000
Average Job Value

Recommended Budget for HVAC Services

Starter Budget

$800/month

Test the waters and establish presence

Recommended Budget

$1900/month

Optimal for consistent lead flow

Growth Budget

$3,000/month

Dominate your local market

With $30-$90 per lead and 15-25% conversion rates, your investment quickly pays for itself.

Get Custom Budget Recommendation

Local Service Ads FAQ for HVAC Services

Are Google Local Service Ads worth it for HVAC companies?

Yes, HVAC companies typically see excellent returns with Local Service Ads. With leads costing $30-$90 and average job values of $500-$3,000, most HVAC contractors achieve 4-6x ROI. The Google Screened badge also significantly increases trust.

How do HVAC Local Service Ads work during peak season?

During summer AC emergencies and winter heating failures, Local Service Ads capture high-intent searches. You can adjust budgets seasonally and pause ads when at capacity. The system prioritizes businesses that respond quickly to leads.

What HVAC services get the most LSA leads?

Emergency repairs generate the most leads (40%), followed by system replacements (25%), maintenance contracts (20%), and new installations (15%). Having 24/7 availability significantly increases lead volume and quality.

How do I optimize my HVAC profile for Local Service Ads?

Include all services offered, maintain fast response times (under 10 minutes), showcase certifications, add photos of your team and trucks, and keep your availability calendar updated. Profiles with photos get 2x more leads.

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Join successful hvac services already dominating local search with Google Local Service Ads. Get verified, build trust, and pay only for qualified leads.